Digital marketing manager jobs involve understanding customers and the stories they tell and believe about themselves. Their main aim is to target users by advertising on new media platforms like social networks, email, and blogs, rather than magazine ads and radio commercials. Main tasks in a digital marketing manager job is to attract users and convert them into customers. Marketing effectively in the digital world means measuring and analyzing what works and what doesn’t via different social channels and platforms. Digital Marketing Managers are all about growing brands and business with powerful stories and user engagement Skills required for this role are email marketing, experience in SEO and web analytics, branding and storytelling and A/B testing
Birmingham is the second-largest city in the United Kingdom after London. With more than one million inhabitants, it is the most populated town in the country. It is seen by many people as the cultural, financial, social, and commercial centre of the midlands. When you arrive at Birmingham, you will notice the vast scope of cultural and social activities going on in the city. For decades, the city of Birmingham has been a hive of activity, and it contributed greatly to the industrial revolution. Birmingham city is the hub where great investors from all walks met to share great revolutionary ideas and knowledge. Wonder how Birmingham got the name, 'The city of a thousand trades?' Well, in 1791, the city received lots of praises as the first manufacturing town in the world. And when it got the title as a city in 1889, it was branded the city of a thousand trades. Today, according to the Office for National Statistics, Birmingham is the largest of all centres in Great Britain for employment in the fields like health, education, and administration. It is due to the fast growth in terms of trade and other commercial activities that the city has grown so fast. Also, when it comes to employment in sectors such as finance, Birmingham ranks second after London. It is reported that at least four FTSE 100 companies have based their headquarters in the Birmingham area. This means that the city has the largest concentration of large firms outside London and the South-East. When it comes to GDP (gross domestic product), Birmingham comes second in the United KIngdom. The city has a gross value of goods adding up to â‚¬68 billion. Recently, the Globalization & World Cities Research Network revealed that Birmingham is a beta-level city. Outside London, Birmingham is known to have the highest level of entrepreneurial activity. In 2013, at least 16,000 new businesses were registered in Birmingham. When it comes to the creation of jobs in the private sector, only London and Edinburgh are ahead of Birmingham. Birmingham also has the best environment for foreign traders looking for the best economy to put their money. In the UK, Birmingham has the highest variety of cultures, thereby making it an excellent place for anyone searching for cultural diversity. Did you know that 33% of people living in Birmingham are non-white? This is according to a report that was released in 2007. Today, it is believed that the number has gone up. In case you have been thinking to tour the world, and even get a job, then the city of Birmingham should appear at the top of your wish-list. In 2007, Birmingham took the Cleanest City Award from the British Cleaning Council. This is a good indication since even before winning the title; the city competed in the finals on many occasions on the previous years. Even today, Birmingham is known to be one of the cleanest cities in the UK.